Purple Innovation, Inc.
PRPLNasdaq
$7.24
↓ -6.6%Jul 17 close · end-of-day
Price
1Y↓ -56.0%
End-of-day closes; the latest point is the live 15-min-delayed price · split & dividend adjusted · chart by TradingView
Key statistics
Market Cap
$785.0M
Enterprise Value
$760.0M
P/E
19.1
P/S
1.7
P/B
—
EV/EBITDA
—
PEG
—
FCF Yield
-1.9%
Dividend Yield
—
Revenue (TTM)
$460.3M
Net Income (TTM)
-$62.8M
Free Cash Flow (TTM)
-$15.2M
Gross Margin
39.7%
Operating Margin
-9.9%
Net Margin
-13.7%
ROE
104.5%
ROIC
—
Debt / Equity
—
Net Cash
$25.0M
Return 1Y
-55.4%
Company profile
Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company also sells bases, foundations, sheets, mattress protectors, bed frames, seat cushions, weighted blankets, and duvets. Purple Innovation was founded in 2010 and headquartered in Lehi, Utah.
- CEO
- Robert T. DeMartini
- Sector
- Manufacturing
- Industry
- Consumer Goods
- Employees
- 1,800
- Headquarters
- Utah
- Website
- purple.com
Management & directors
- Lucian Robert GerardChief Financial Officer
- Demartini RobertChief Executive Officer
- Haynor Eric ScottChief Operating Officer
- Hutchings Jeffrey LayneChief Innovation Officer
- Kerby Jeffery ScottChief of Owned Retail
- Ulrich George TurnerPrincipal Accounting Officer
- Vogensen Todd E.Chief Financial Officer
Roles derived from SEC Form 4 filings.
Earnings
PRPL Q1 2026 Earnings
Period ends 2026-03-31
MetricActualYoY
Revenue$95.7M↓ -8.1%
Diluted EPS-$0.28↑ +55.6%
Actuals from SEC filings; YoY vs the year-ago quarter. Analyst estimates & surprise require a data feed (coming soon).
Financial statements
| Line item | FY2020 | FY2021 | FY2022 | FY2023 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|---|
| Revenue | $648.5M | $725.0M | $573.2M | — | $510.5M | $487.9M | $468.7M |
| Gross profit | $305.1M | $293.7M | $208.1M | — | $171.8M | $181.1M | $188.6M |
| Operating income | $71.2M | -$24.6M | -$42.8M | — | -$113.7M | -$92.2M | -$43.0M |
| Net income | -$236.9M | $3.1M | -$92.5M | — | -$120.8M | -$97.9M | -$51.4M |
| Diluted EPS | -$6.04 | -$0.31 | -$1.13 | — | $1.17 | $0.91 | $0.48 |
| Operating cash flow | $81.3M | -$30.9M | -$28.8M | — | -$54.7M | -$17.9M | -$33.8M |
| Free cash flow | $53.4M | -$84.8M | -$64.1M | — | -$69.1M | -$25.1M | -$41.9M |
| Gross margin | 47.0% | 40.5% | 36.3% | — | 33.7% | 37.1% | 40.2% |
| Operating margin | 11.0% | -3.4% | -7.5% | — | -22.3% | -18.9% | -9.2% |
| Net margin | -36.5% | 0.4% | -16.1% | — | -23.7% | -20.1% | -11.0% |
| Line item | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 |
|---|---|---|---|---|---|---|---|---|
| Revenue | $120.3M | $118.6M | $129.0M | $104.2M | $105.1M | $118.8M | $140.7M | $95.7M |
| Gross profit | $48.9M | $35.2M | $55.3M | $41.0M | $37.7M | $50.9M | $59.0M | $35.2M |
| Operating income | -$14.5M | -$46.8M | -$7.7M | -$14.5M | -$14.2M | -$12.1M | -$2.2M | -$16.8M |
| Net income | $27,000.00 | -$39.2M | -$8.5M | -$19.1M | -$17.3M | -$11.7M | -$3.2M | -$30.5M |
| Diluted EPS | $0.00 | $0.36 | $0.08 | -$0.18 | $0.16 | $0.11 | $0.39 | -$0.28 |
| Operating cash flow | -$8.9M | $1.1M | $6.8M | -$23.1M | -$4.0M | -$968,000.00 | -$5.8M | $3.0M |
| Free cash flow | -$11.0M | $101,000.00 | $5.7M | -$25.3M | -$7.0M | -$1.8M | -$7.8M | $1.4M |
| Gross margin | 40.7% | 29.7% | 42.9% | 39.4% | 35.9% | 42.8% | 41.9% | 36.8% |
| Operating margin | -12.1% | -39.5% | -6.0% | -13.9% | -13.5% | -10.2% | -1.6% | -17.6% |
| Net margin | 0.0% | -33.1% | -6.6% | -18.4% | -16.5% | -9.9% | -2.3% | -31.9% |
Company news
Jun 16, 2026
Jun 10, 2026
Jun 6, 2026
Analyst estimates
Coming soonConsensus revenue & EPS estimates and price targets will appear here once a forward-estimates data feed is connected.
Insider transactions
BoughtSoldMonthly insider $ volume · trailing 12 months
| Date | Insider | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|
| 2026-05-04 | Lucian Robert Gerard· Chief Financial Officer | Buy | 60,000 | $0.49 | $29,436.00 | filing |
| 2026-03-31 | DeMartini Robert· Chief Executive Officer | Tax withholding | 23,192 | $0.66 | $15,334.55 | filing |
| 2026-03-31 | Vogensen Todd E.· Chief Financial Officer | Tax withholding | 7,079 | $0.66 | $4,680.63 | filing |
| 2026-03-31 | KERBY JEFFERY SCOTT· Chief of Owned Retail | Tax withholding | 3,920 | $0.66 | $2,591.90 | filing |
| 2026-03-31 | Vogensen Todd E.· Chief Financial Officer | Option exercise | 24,116 | — | — | filing |
| 2026-03-31 | HAYNOR ERIC SCOTT· Chief Operating Officer | Option exercise | 21,101 | — | — | filing |
| 2026-03-31 | KERBY JEFFERY SCOTT· Chief of Owned Retail | Option exercise | 13,585 | — | — | filing |
| 2026-03-31 | Ulrich George Turner· Principal Accounting Officer | Option exercise | 6,576 | — | — | filing |
| 2026-03-31 | HUTCHINGS JEFFREY LAYNE· Chief Innovation Officer | Option exercise | 16,881 | — | — | filing |
| 2026-03-31 | DeMartini Robert· Chief Executive Officer | Option exercise | 80,386 | — | — | filing |
| 2026-03-15 | DeMartini Robert· Chief Executive Officer | Tax withholding | 16,309 | $0.71 | $11,515.78 | filing |
| 2026-03-15 | KERBY JEFFERY SCOTT· Chief of Owned Retail | Tax withholding | 2,651 | $0.71 | $1,871.87 | filing |
| 2026-03-15 | DeMartini Robert· Chief Executive Officer | Option exercise | 56,529 | — | — | filing |
| 2026-03-15 | HAYNOR ERIC SCOTT· Chief Operating Officer | Option exercise | 14,097 | — | — | filing |
| 2026-03-15 | KERBY JEFFERY SCOTT· Chief of Owned Retail | Option exercise | 9,186 | — | — | filing |
| 2026-03-15 | Ulrich George Turner· Principal Accounting Officer | Option exercise | 6,292 | — | — | filing |
| 2026-03-15 | HUTCHINGS JEFFREY LAYNE· Chief Innovation Officer | Option exercise | 11,235 | — | — | filing |
| 2026-03-14 | Vogensen Todd E.· Chief Financial Officer | Tax withholding | 12,683 | $0.71 | $8,955.47 | filing |
| 2026-03-14 | Vogensen Todd E.· Chief Financial Officer | Option exercise | 43,210 | — | — | filing |
Latest 19 transactions.
Fundamentals & filings from SEC EDGAR. Prices adjusted for splits & dividends. Not investment advice.