Cricut, Inc.
CRCTNasdaq
$4.63
↓ -1.5%Jul 17 close · end-of-day
Price
1Y↓ -7.9%
End-of-day closes; the latest point is the live 15-min-delayed price · split & dividend adjusted · chart by TradingView
Key statistics
Market Cap
$984.1M
Enterprise Value
$728.4M
P/E
13.6
P/S
1.4
P/B
2.8
EV/EBITDA
6.4
PEG
1.8
FCF Yield
—
Dividend Yield
—
Revenue (TTM)
$705.6M
Net Income (TTM)
$73.1M
Free Cash Flow (TTM)
—
Gross Margin
54.5%
Operating Margin
12.7%
Net Margin
10.4%
ROE
20.4%
ROIC
64.1%
Debt / Equity
—
Net Cash
$255.7M
Return 1Y
-8.4%
Company profile
Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods. It offers connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.
- CEO
- Ashish Arora
- Sector
- Manufacturing
- Industry
- Machinery
- Employees
- 830
- Headquarters
- Utah
- Website
- cricut.com
Management & directors
- Ashish AroraChief Executive Officer
- Harmer RyanPrincipal Accounting Officer
- Shill Kimball CChief Financial Officer
- Tuttle MattGeneral Counsel & Secretary
Roles derived from SEC Form 4 filings.
Earnings
CRCT Q1 2026 Earnings
Period ends 2026-03-31
MetricActualYoY
Revenue$159.5M↓ -1.9%
Diluted EPS$0.10↓ -9.1%
Actuals from SEC filings; YoY vs the year-ago quarter. Analyst estimates & surprise require a data feed (coming soon).
Financial statements
| Line item | FY2020 | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|
| Revenue | $959.0M | $1.3B | $886.3M | $765.1M | $712.5M | $708.8M |
| Gross profit | $332.4M | $457.4M | $349.9M | $343.3M | $352.8M | $390.4M |
| Operating income | $200.5M | $192.4M | $80.0M | $70.0M | $76.1M | $96.0M |
| Net income | $154.6M | $140.5M | $60.7M | $53.6M | $62.8M | $76.7M |
| Diluted EPS | $0.74 | $0.64 | $0.28 | $0.24 | $0.29 | $0.35 |
| Operating cash flow | $248.2M | -$104.9M | $117.7M | $288.1M | $265.0M | $200.2M |
| Free cash flow | — | — | — | — | — | — |
| Gross margin | 34.7% | 35.0% | 39.5% | 44.9% | 49.5% | 55.1% |
| Operating margin | 20.9% | 14.7% | 9.0% | 9.1% | 10.7% | 13.5% |
| Net margin | 16.1% | 10.8% | 6.8% | 7.0% | 8.8% | 10.8% |
| Line item | Q2 '24 | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 |
|---|---|---|---|---|---|---|---|---|
| Revenue | $167.9M | $167.9M | $209.3M | $162.6M | $172.1M | $170.4M | $203.6M | $159.5M |
| Gross profit | $89.8M | $77.4M | $94.0M | $98.3M | $101.5M | $94.1M | $96.4M | $92.7M |
| Operating income | $26.4M | $10.6M | $13.9M | $29.3M | $30.1M | $22.7M | $13.9M | $22.9M |
| Net income | $19.8M | $11.5M | $11.9M | $23.9M | $24.5M | $20.5M | $7.8M | $20.3M |
| Diluted EPS | $0.09 | $0.05 | $0.06 | $0.11 | $0.11 | $0.10 | $0.03 | $0.10 |
| Operating cash flow | $35.0M | $70.2M | $103.1M | $61.2M | $36.2M | $20.5M | $82.4M | $26.9M |
| Free cash flow | — | — | — | — | — | — | — | — |
| Gross margin | 53.5% | 46.1% | 44.9% | 60.5% | 59.0% | 55.2% | 47.4% | 58.1% |
| Operating margin | 15.7% | 6.3% | 6.6% | 18.0% | 17.5% | 13.3% | 6.8% | 14.4% |
| Net margin | 11.8% | 6.8% | 5.7% | 14.7% | 14.2% | 12.0% | 3.8% | 12.7% |
Company news
Jul 14, 2026
May 18, 2026
Analyst estimates
Coming soonConsensus revenue & EPS estimates and price targets will appear here once a forward-estimates data feed is connected.
Insider transactions
BoughtSoldMonthly insider $ volume · trailing 12 months
| Date | Insider | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|
| 2026-07-17 | Ashish Arora· Chief Executive Officer | Sale | 2,282 | $4.75 | $10,845.21 | filing |
| 2026-07-15 | Ashish Arora· Chief Executive Officer | Sale | 1,051 | $4.75 | $4,996.87 | filing |
| 2026-06-03 | Zak Heidi | Award | 30,414 | $0.00 | $0.00 | filing |
| 2026-06-03 | REIFF MELISSA | Award | 30,414 | $0.00 | $0.00 | filing |
| 2026-06-03 | Williamson Billie Ida | Award | 30,414 | $0.00 | $0.00 | filing |
| 2026-06-01 | Ashish Arora· Chief Executive Officer | Sale | 16,366 | $4.30 | $70,309.97 | filing |
| 2026-06-01 | Ashish Arora· Chief Executive Officer | Sale | 16,366 | $4.30 | $70,309.97 | filing |
| 2026-05-28 | Harmer Ryan· Principal Accounting Officer | Sale | 17,267 | $4.12 | $71,210.83 | filing |
| 2026-05-22 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $3.98 | $238,710.00 | filing |
| 2026-05-21 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $3.95 | $237,186.00 | filing |
| 2026-05-20 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $3.95 | $236,964.00 | filing |
| 2026-05-15 | Ashish Arora· Chief Executive Officer | Tax withholding | 203,403 | $4.03 | $819,714.09 | filing |
| 2026-05-15 | Shill Kimball C· Chief Financial Officer | Tax withholding | 57,774 | $4.03 | $232,829.22 | filing |
| 2026-05-15 | Harmer Ryan· Principal Accounting Officer | Tax withholding | 7,346 | $4.03 | $29,604.38 | filing |
| 2026-05-15 | Tuttle Matt· General Counsel & Secretary | Tax withholding | 5,577 | $4.03 | $22,475.31 | filing |
| 2026-05-13 | Makler Jason | Buy | 310 | $4.15 | $1,286.00 | filing |
| 2026-05-12 | Makler Jason | Buy | 9,691 | $4.34 | $42,104.49 | filing |
| 2026-04-14 | Shill Kimball C· Chief Financial Officer | Award | 325,000 | $0.00 | $0.00 | filing |
| 2026-04-14 | Harmer Ryan· Principal Accounting Officer | Award | 60,000 | $0.00 | $0.00 | filing |
| 2026-04-14 | Tuttle Matt· General Counsel & Secretary | Award | 100,000 | $0.00 | $0.00 | filing |
| 2026-04-14 | Ashish Arora· Chief Executive Officer | Award | 1,000,000 | $0.00 | $0.00 | filing |
| 2026-03-03 | Ashish Arora· Chief Executive Officer | Sale | 13,458 | $4.25 | $57,257.06 | filing |
| 2026-03-02 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $4.28 | $256,596.00 | filing |
| 2026-02-23 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $4.42 | $265,092.00 | filing |
| 2026-02-20 | Ashish Arora· Chief Executive Officer | Sale | 60,000 | $4.62 | $277,410.00 | filing |
Showing the latest 25 transactions — full history in the linked SEC filings.
Fundamentals & filings from SEC EDGAR. Prices adjusted for splits & dividends. Not investment advice.